Foreign brands cooperating with Lisa are said to be one by one announcing the termination of their contracts with her. Lisa was caught up in rumors that she had been ‘cut off’ from luxury brands such as Bulgari and Celine for which she was once an ambassador. This brand deleted Lisa’s photo from its Chinese SNS account, sparking speculation that they were also aware of the negative view of public opinion. In particular, there were rumors that Bulgari President Jean-Christophe Babin, who boasted of his close relationship with Lisa, deleted Lisa’s photo, attracting even more attention. Even in Korea, opinions are divided about the ‘idol status’ of this globally famous group member.

In addition, Lisa is also entangled in rumors of discord with Frederic Arnault, the ‘third generation chaebol’, whom she is rumored to be dating for the ‘nth time’. Frédéric Arnault is the fourth son of Bernard Arnault, head of the luxury brand group Louis Vuitton, Moët Hennessy (LVMH) and the second richest person in the world, according to Forbes. Celine, the brand for which Lisa is an ambassador, is also a subsidiary of LVMH, and when rumors surfaced that Lisa’s photo had been removed from the brand, rumors of a rift between Lisa and Frédéric Arnault also arose.

Furthermore, when asked what he thought about Lisa’s Weibo account being deleted, Frédéric Arnault did not respond but just smiled. Some fans were very angry and said that it seemed like Frédéric Arnault did not love Lisa at all, and then Frédéric Arnault had another lover. However, others think that Frédéric Arnault did a good job of not reacting to the controversy.

Rumors of Lisa dating Frédéric Arnault began to spread when they were spotted together in Paris, France earlier this year. Lisa’s management company, YG Entertainment, neither confirmed nor denied the ongoing dating rumors. However, Lisa and Frédéric Arnault were seen together in public many times, so many people accepted the dating rumors as true.

Meanwhile, Lisa and BLACK PINK celebrated their 7th anniversary since their debut in August 2022 and although a lot of time has passed, there is still no news about the contract extension. Currently, YG has not yet revealed exactly whether the contract with BLACKPINK will be renewed or not, even though the contract term has expired. Previously, there were rumors that only Rosé would renew her contract while Jisoo, Jennie and Lisa would move elsewhere, but YG said: “Nothing has been confirmed yet.”

While Lisa is falling into the most difficult time of her career, other members of BLACKPINK are making many positive moves:

Rosé’s season greeting card went on pre-sale at 4pm on November 3.

Rosé (left) appeared next to Won Joo, daughter of Samsung Electronics Chairman Lee Jae Yong at LACMA ART+FILM 2023 held in Los Angeles, USA on November 4 (local time).

BLACKPINK’s Jisoo captured fans’ hearts with a photo showing off her dreamy charm.

The photo posted by Jennie on November 6 shows her ‘fairy’ charm. In it, Jennie shows off her ‘shining visual’ even when the photo quality is blurry. Previously, Jennie released You & Me and is continuing her record-breaking streak on global charts.