Jisoo’s appearance at this year’s Fashion Week had a huge impact and created impressive numbers.

According to sources from Kbizoom, Jisoo – a member of the group BLACKPINK – has created a media value of 83 million USD after appearing at Dior’s show at Paris Fashion Week 2024. This helps Jisoo become a star. most influential at this year’s Fashion Week, even surpassing American style icon Kylie Jenner. Not stopping there, BLACKPINK’s “oldest sister” is also the first person to surpass the media value mark of 80 million USD with just one appearance at a fashion show.

Previously, Brandwatch also said that Jisoo was the most mentioned celebrity at this year’s Fashion Week even though she only participated in one Dior show. This shows Jisoo’s great influence as an independent star, separate from her group BLACKPINK.

(GEOFFROY VAN DER HASSELT/GETTY IMAGES)

At the present time, Jisoo is still the “darling” of high-end fashion brand Dior with many attractive incentives reserved for female idols. For fans, they call her “living Dior” because of the elegant beauty she brings every time she appears in the brand’s outfits.

In addition to Jisoo, the remaining three members of BLACKPINK, Jennie, Lisa and Rosé, were also present at this year’s Paris Fashion Week. Rosé appeared at Yves Saint Laurent’s event, Jennie appeared at the Chanel show and Lisa was a special guest at the Louis Vuitton show.