This detail has sparked curiosity, as it offers a glimpse into the life of a child born into wealth and fame and how their lifestyle may differ. In 2021, Forbes estimated Rihanna’s net worth to be around $1.7 billion, making her the wealthiest female singer in the world. For over six years, Rihanna has not released new music, and it has been five years since her last live performance. However, she recently agreed to perform at the Super Bowl halftime show.

During her hiatus from music, Rihanna focused on developing her own fashion and beauty brands, which became highly successful and contributed to her billionaire status. Although she intends to make a comeback in the music industry, her plans were disrupted by the unexpected pregnancy with her second child.

Rihanna’s recent Super Bowl performance garnered significant attention, despite not receiving any payment from the event organizers, as is customary. The Super Bowl stage is considered one of the largest and most prestigious in the world, attracting a massive audience.

Participating in this event serves as a highly effective advertising platform in the United States. Artists who perform during the halftime show have 13 minutes on stage to promote their careers. A 30-second advertisement airing during the Super Bowl costs approximately $6-7 million, while performing artists have the opportunity to showcase their talent for 13 minutes.

According to Forbes, performers at the Super Bowl do not receive a fee but have all production costs covered by the event organizers. After performing at the Super Bowl, album sales and streaming numbers for the artist significantly increase. One music streaming platform reported a 640% surge in Rihanna’s song plays following the Super Bowl.

Based on financial calculations, Rihanna could earn nearly $100,000 in royalties from that particular streaming platform alone, equivalent to approximately 2.4 billion Vietnamese dong. Additionally, her royalty earnings from other streaming platforms would also see a substantial increase.

Furthermore, Rihanna has the opportunity to advertise her fashion and beauty products during the event. For example, she could be seen applying her makeup on stage, using products from her own cosmetics line. The dancers performing on stage could also be adorned in outfits from her fashion brand.

For Rihanna, money is not a major concern when accepting the Super Bowl performance opportunity. Earning around $100,000 in royalties pales in comparison to the $500,000 she spent on renting a five-bedroom house for six days. The luxurious house was located near the State Farm Stadium in Glendale, Arizona, where the Super Bowl took place. Rihanna opted for this rental to save time commuting to the stadium during her rehearsal period, making everything more convenient for her and her young son.