Mariah Carey has continued to cement her status as the Queen of Christmas by starring in a sweet new campaign – and this time it’s a family affair with her twins, Monroe and Moroccan joining in the festive fun.

In a wholesome video advertising the new Holiday collection from The Children’s Place, the trio take part in classic holiday activities that are reminiscent of Mariah’s All I Want For Christmas Is You music video – which saw the star decorating a Christmas tree, playing with wrapped presents and reveling in a snowy landscape.

It marks the twins first-ever debut in a joint campaign.

The clip sees the superstar singer walking towards the camera in a custom-made red dress as her classic 1994 track starts playing in the background.

Mariah Carey and her twins, Monroe and Moroccan, are kickstarting the holiday season in a new campaign with The Children’s Place

She then steps into a winter wonderland as her children enter the frame, with the trio frolicking in the fake snow as they laugh together.

The star’s strapless A-line dress features a plaid oversized bow at the back that matches the brand’s signature family holiday plaid collection worn by Moroccan and Monroe.

The next scenes see the trio decorating a Christmas tree while decked out in their matching outfits.

Things then move to the kitchen where the twins attempt to bake some sweet treats, before their mother interrupts and playfully tosses some flour at the tweens.

Mariah then returns to the snowy landscape as she is heard stating: ‘Make your holiday iconic. Shop matching family looks at the place to be this season, The Children’s Place. Happy holidays!’

Speaking about the campaign, Mariah said: ‘The holidays are all about family – spending time with each other and making memories that will last a lifetime.

‘Holiday traditions are big for us at the Carey house. There is nothing sweeter than baking Christmas cookies and cuddling around the fireplace and matching in The Children’s Place pajamas together!’

She continued: ‘I’ve always been a fan of The Children’s Place… they are a household name and dominate the children’s apparel space.

The singer continues to cement her status as the Queen of Christmas by starring in the advert

The video and images sees the smiling family modelling an assortment of the company’s matching Christmas attire in a series of scenes that capture the magic of the season

The campaign was reminiscent of Mariah’s All I Want For Christmas Is You music video – which saw the singer playing with wrapped presents and reveling in a snowy landscape

Moroccan pictured holding a Christmas gift in a scene similar to Mariah in her 1994 video

‘Also, as someone who absolutely loves the holidays, and specifically, Christmas, I’ve been watching what The Children’s Place has been doing for the last few years and they have my stamp of approval for the place to shop for all matching family Christmas pajamas and outfits!’

Maegan Markee, Brand President at The Children’s Place, added: ‘This year’s blockbuster three-part holiday campaign has been spectacular.

‘And, for our final holiday launch, nothing says Christmas like Mariah Carey starring in our matching family Christmas pajamas and matching family outfits, while listening to one of the greatest holiday hits of all time, her iconic All I Want for Christmas Is You.

She continued: ‘Mariah is a Christmas icon and will be for generations to come, bringing families together through her music. We are incredibly excited to partner with Mariah and her kids on this magical holiday campaign.’

In a video for the campaign, Monroe is all smiles as she decorates the Christmas tree

Mariah is seen doing the same thing in her iconic music video

The cheerful advert is the third part of a series by the apparel brand which also features Snoop Dogg and Boy Band icons getting into the festive spirit

The cheerful advert is the third part of a series by the apparel brand, which also sees rapper Snoop Dogg and his family showing how they celebrate the holidays.

Elsewhere, Boy Band icons AJ McLean (Backstreet Boys), Lance Bass and Joey Fatone (NSYNC), and Wanya Morris (Boyz II Men) kicked things off with their own video commercial and images.

Since it’s release in 1994, All I Want For Christmas Is You has gone on to break chart records year after year, surging in popularity every time the Christmas season kicks off.

Back in April, Mariah was given a very early Christmas present when her hit was added to the Library of Congress’ National Recording Registry.

The beloved song was among 25 tracks added to the registry, including other hits including Madonna‘s Like a Virgin, Queen Latifah’s All Hail the Queen album and Daddy Yankee’s 2004 smash hit Gasolina.

At the time, Mariah shared the news with her millions of followers on social media, and discussed the song’s origins in a video.

Since it’s release in 1994, All I Want For Christmas Is You has gone on break chart records year after year as it gains a surge of popularity every time the Christmas season kicks off

‘I’m honored beyond belief! I definitely did not even imagine this would happen when writing and recording this song! Thank you so much Ms. Hayden and the @librarycongress,’ she said in her tweet.

She also included a video of her from a conference with Library of Congress Chief Communications Officer Roswell Encina.

‘Thank you so much, this is incredible. I never would have thought this was going to happen when I first wrote All I Want For Christmas Is You,’ she began.

‘Everybody always asked, “Did you know this was gonna be a thing?” and the answer is no. This is major and this is so gratifying to me as an artist, as a songwriter, of course.

‘I had no idea. I just wrote from my heart. Thank you so much for including me in this incredible company.’