Nicki Minaj is making waves in the fashion world yet again, this time with her highly anticipated collaboration with the urban-lux vegan sneaker and apparel brand, LØCI. The iconic rapper has curated a collection of 11 custom pairs of signature sneakers, blending street-cool aesthetics with high-fashion chic.

Announcing the partnership amidst her North American Pink Friday 2 tour, Minaj shared a sneak peek of the collection on her Instagram, inviting fans to sign up for the exclusive drop scheduled for April 12. In her post, Minaj expressed her excitement, emphasizing that this venture is not just a sponsorship but a partnership where she serves as an owner.

While the apparel website has yet to update Minaj’s status as an owner, it’s clear that the collaboration is a significant milestone for both parties. With founders Mark Quaradeghini, Philippe Homsy, Emmanuel and Frank Eribo, and investor Leonardo DiCaprio on board, LØCI has already made a mark in the fashion industry.

Fans can expect a diverse range of designs from the LØCI x Nicki Minaj collection, reflecting Minaj’s bold and vibrant style. From streetwear-inspired looks to fashion-forward designs, the sneakers are sure to make a statement.

As anticipation builds for the release, Minaj’s dedicated fans, known as the Barbz, can register on the brand’s website to be among the first to purchase the exclusive sneakers. With Nicki Minaj at the helm, this collaboration is set to redefine urban-lux fashion and offer fans a unique opportunity to step into the rapper’s iconic style.